If you want to reach students, go where students are.
It’s simple, but strategic. And it’s how Jesus operated—meeting people where they lived, worked, and gathered. He didn’t build a building and wait. He walked into their world. If we want to introduce teenagers to Jesus, we should do the same.
That’s why we go to the campus.
Roughly 95% of teenagers in your city show up at a public middle or high school every day. That’s more than any youth group, church, or community program will ever reach.
Students spend a huge chunk of their lives at school, six to eight hours a day. It’s where they learn, stress, scroll, dream, and figure out who they’re becoming. It’s where their friendships are formed and their decisions are shaped. If we’re serious about reaching the next generation, we need to show up in the place that defines most of their daily life.
The teenage years are one of the most spiritually open windows in a person’s life. According to research, about 75% of people who follow Jesus make that decision before the age of 18.
High school and middle school students are already wrestling with big questions: Who am I? What do I believe? What matters? These questions don’t wait for a church service. They show up in the cafeteria, in DMs, during study hall, and on the walk home. What if we were present when those questions hit?
“If you want to reach students, go where students are.”
The truth is, most spiritually curious students aren’t waking up on Sunday morning and walking into your church. They’re not checking your event calendar or signing up for your retreat. If we want to reach students who don’t yet know Jesus, we have to go to them.
Some schools allow caring, vetted adults to volunteer on campus. Others might open doors through tutoring, mentoring, or leading a club. If the school is closed, the parking lot may not be. The football bleachers might be full. The coffee shop down the street might be where students land after school. We don’t force a method—we follow the mission.
Reaching a student often leads to reaching their circle. Teenagers are highly social. They travel in packs. Influence one, and you’re often opening a door to five more. And because students still live at home, reaching one student may also introduce Jesus to an entire family.
The school is more than just a mission field, it’s a network. As students grow in their faith, they invite others into it. They bring friends. They start groups. They reach back into their world in a way no adult ever could. That’s how movements start. Not from the outside in, but from the inside out.
When you serve a school, you serve the community. Teachers notice. Administrators talk. Families take note. The ripple effect of a consistent, caring presence on campus can change the tone of a whole school—and even the neighborhoods around it.
So Why Go to the Campus?
Because it’s where they are.
Because they’re open.
Because they matter.
Because Jesus went first.
Let’s not build a ministry and hope they show up. Let’s go where God is already at work—right in the middle of their everyday lives.