Create a Ministry Plan

You want to start a ministry on a local campus. You’ve done your homework and gotten to know your campus, and now want to put that information to good use and see what God will do through a campus ministry.

Whether you’re a teacher sponsor for a campus club, a student leader with a heart for your school, or a youth pastor desiring to impact a local campus, you’ll need to define your vision, consider your ministry resources, and put a plan in place.

What is your Vision?

When you think about your future ministry, what do you see? What do you imagine that excites you? Do you see students coming to faith in Christ? growing in their faith? sharing their faith with other students? impacting the campus for their good and God’s glory? forming strong relationships with one another and supporting one another in the faith?

If you are just starting, you may want to consider one thing you want to see this first semester. For example, you’d love to see a group of student leaders coming together to pray for their campus weekly or encourage one another as a small group Bible study. Vision is helpful because it gives us the place we want to end up, but it also informs our first steps. And sometimes God gives a broader vision as we move forward.

What Resources do you have?

As you’ve investigated the campus, God has shown you that He has been at work even before you were, calling others to join you and providing resources to make the vision a reality.

What student leaders and adult volunteers are ready to come alongside you to impact the campus? Is the campus open to a club or is a local church ready to host your campus ministry? Lay out God’s provisions and move on to the next step – formulate a plan.

Let's make a Plan

A starting plan needs to have two elements.

  1. Who will you plan with and when will you meet to have regular planning times?
    For example, will you meet once a semester with a few student leaders to plan out the semester? Or once a month with a leadership team comprised of students and adults to plan a month at a time? It’s up to you how you do it, but planning and giving students leadership is the first step in leading a ministry.
  2. What will be the centerpiece or main element of your ministry?
    Will a student Bible Study be your main emphasis to start or a campus club meeting, will it be a weekly meeting to gather new students? In your plan, you’ll want to put in the basics such as when you’ll meet and where. And you’ll also want to decide what you’ll do when you meet, and who will lead the time together. Remember the vision! What main element will help you reach your vision?

"When you think about your future ministry, what do you see? What do you imagine that excites you?"

After you get these primary elements in motion, you might consider these options as your ministry grows:

  • Prayer can involve adults such as Moms In Prayer as well as student prayer. Ideally, your ministry will be undergirded in personal and corporate prayer from the beginning, but you can add opportunities for students to grow in prayer. Several options are:
    • Concerts of Prayer
    • Prayer Triplets
    • Prayer experiences
  • Outreach once a semester or once a month, provide an opportunity for students to hear the gospel and make a decision for Christ. It also shows our students the importance of sharing their faith and gives them the opportunity to lead others to Christ. Check out our articles on putting on a Large Group Outreach for more on this.
  • Bible Study offered regularly gives students the spiritual food they need to grow in their faith. Cru has developed the Thrive Studies that provide students and volunteers with all they need to teach God’s Word.
  • Community-builders are important to help students connect relationally and form solid friendships that will help them live out their faith in everyday life. Service projects and socials are great ways to build community.
  • Conferences/Retreats offer time away from everyday pressures to invest in getting to know God. God often works mightily in students’ lives in camp environments. Even a day-long retreat can be useful if you don’t have the resources for an overnight retreat. Cru has conferences twice a year that might work for your students.

Planning Tools

The difficult thing about planning is taking your big vision, and making it practical with decisions about when to meet, what you’ll do, and who is responsible for what. We’ve created some tools to help you turn your vision into reality.

Ministry Planning Sheet [PDF] [Google Doc]
This is your starting point. It will help you lay out your vision and resources and plan by semester with an evaluation between semesters.

Semester Schedules [PDF] [Google Doc]
We’ve created a form you can use to plan your own semester schedule. This is a great place to write down your plans for the semester and share it with your team. We’ve even filled a few in to help you get started and to give you an idea of what’s possible (one for a weekly meeting schedule, another for a small group schedule with monthly outreach meetings). These forms are just starting points for you. You will need to adjust the dates, change the column names and make whatever changes will best serve you and your ministry. Each tab has a different schedule.

Mapping Your Campus Worksheet [PDF]
This form will help you brainstorm the different groups on campus and consider how to reach out to them. Doing this at the beginning of the year with your leaders will help you know what your next best outreach steps are.

Planning your ministry well won’t solve all of your problems but it will help you get everyone on the same page, help you feel less stressed about the year, and give you great next steps to move your movement forward.

Helpful Principles

As you plan your ministry, consider these ministry principles:

Sow broadly

It can be easy to focus on a few students that you gather at the beginning, but continue to consider other groups you can reach into. The biblical principle of sowing broadly will result in greater visibility, more students involved, and greater campus impact.

Share your faith

As with sowing broadly, sharing your faith will infuse energy and faith into your movement. Students will be challenged to step out in faith and encouraged as they see God use them to have significant conversations with others. Not only will your students grow in faith, but you will see students respond to the gospel and get involved in your movement!

Empower students to lead

We repeatedly hear students say they are thankful to hear from their peers rather than adults. As well, a diversity of student leadership provides for a well-rounded ministry and prevents one or two students from carrying the load. Student ownership results in a more dynamic ministry as students diligently promote and invest in projects they own.

Partner with the community

Involving the community gives visibility to your ministry, provides resources such as prayer, manpower and finances, and helps you network with other believers. Some ideas for community involvement include speakers, meeting refreshments, volunteers, and event partnerships.

Go to the campus

You may start small, but as you grow and have the resources, a diversified ministry offers students a multitude of benefits. Small groups provide for community, accountability and growth. Large group events provide visibility and momentum. Prayer undergirds your whole ministry and teaches students that God is the builder and we are his helpers.

Next Step
Gather student leaders, define your vision, and make a plan to get there using the tools provided in this article.

RECENT POSTS

The Reach Your School Playbook
A simple, step-by-step guide to help students, and the adults who support them, start and grow a movement to reach their school.
Comment Cards 101: Capture Interest, Build Relationships
A simple guide to using comment cards to capture student interest, build relationships, and follow up effectively after any event.
Student Leader Application and Covenant
Two optional documents to help you identify, prepare, and support student leaders with clarity and consistency.
The Reach Your School Playbook

You want to make a difference at your school. You care about your friends. You see the need. You’ve probably even thought, “Someone should do something.”

What if that someone is you?

The Reach Your School Playbook was created to help students take that step, and to give adults a simple way to support them along the way.

Made for Students, Helpful for Adults

This Playbook is designed first for students. It helps you take ownership, lead your friends, and build something that actually reaches your school.

At the same time, if you’re an adult, youth leader, parent, or volunteer, this gives you a clear way to come alongside students without taking over.

  • Students lead
  • Adults support
  • Everyone moves forward together

Why Most People Don’t Start

A lot of students never take the first step. Not because they don’t care, but because they feel stuck.

  • “Where do I even begin?”
  • “What if no one shows up?”
  • “How do I get others involved?”

Uncertainty can keep people from moving. This Playbook breaks that barrier. It gives you a clear path so you can stop overthinking and start doing.

What This Helps You Do

This isn’t just ideas sitting on a page. It’s a practical guide you can actually use right now.

With the Playbook, you can:

  • Start something meaningful, even if you’re on your own
  • Gather a few friends and build momentum
  • Share your faith in natural, real ways
  • Lead with confidence, even if you’ve never led before
  • Build something that lasts beyond you

You don’t have to have it all figured out. You just need a place to start.

“Start where you are, use what you have, take the first step.”

A Simple Path to Follow

The Playbook walks you through five clear steps. Each one is simple, practical, and designed to help you take action.

  • DREAM: Start with a vision for your school and what God could do there
  • PRAY: Learn how to pray for your campus in real, meaningful ways
  • GO: Take action, gather a team, and begin reaching people
  • GROW: Build a group that develops leaders and multiplies
  • SEND: Help others step out and reach their friends too

You don’t have to guess what to do next. It’s right there in front of you.

Built to Be Used, Not Just Read

This isn’t a long manual you’ll never finish. It’s short. It’s simple. It’s designed to move you forward.

  • Easy to read
  • Clear next steps
  • Real examples
  • Space to think and act

You can go through it on your own, or walk through it with a couple of friends. Adults can use it to guide conversations and help students take ownership.

You Don’t Have to Do This Alone

Starting something can feel intimidating. But you’re not on your own. The Playbook connects you to tools, coaching, and a bigger movement of people who are doing the same thing. Take one step, and you’ll find support along the way.

Start Today

You don’t need a perfect plan. You just need a first step.

Next Step
Download the Playbook with the button above and walk through the first section this week with a friend!
Comment Cards 101: Capture Interest, Build Relationships

Why Comment Cards Matter

The most important thing you do in ministry isn’t running events, it’s building relationships. Big gatherings are great, but they aren’t personal. Comment cards help you bridge that gap. They give students a simple way to raise their hand and say:

  • “I’m interested”
  • “I want to get involved”
  • “I want to talk”
  • “I made a decision”

A comment card is more than a form. It’s a filter. The event gathers the crowd, but the comment cards reveal the ones who are ready. Instead of guessing who’s interested, students tell you. And that’s what allows you to follow up personally and meaningfully.

Download Comment Cards

Physical vs. Digital Comment Cards

You can collect information digitally, but physical cards still win.

Physical Cards

  • Higher response rate
  • Easier to complete in the moment
  • No distractions
  • Feels more intentional

Digital Options

  • Students are less likely to fill them out
  • Distractions
  • Technical glitches

Digital can work, but many ministries find they get about half the responses compared to physical cards. Even in a digital world, physical cards often get better results. If you want the most responses, go physical first.

“The card isn’t the win, the conversation is.”

How to Use Comment Cards

1. Pass Them Out at the Right Moment
Usually at the end of a meeting or outreach, when interest is highest.

2. Give Everyone a Pen or Pencil
Don’t assume students have one. They won’t.

3. Walk Through the Card Together
This is huge. Once everyone has a card, read each section out loud and guide them:

  • “Write your name here”
  • “Check this if you want to get involved”
  • “Check this if you prayed to receive Christ”

If you don’t do this, students rush through and check random boxes.

4. Give Them Time to Complete It
Pause. Let them actually fill it out.

5. Collect Them Immediately
Don’t leave it optional or vague.

Use Incentives to Increase Response

Want more cards turned in? Use prizes.

  • Gift cards
  • Snacks
  • Fast food coupons
  • Free merch

Tell them:
“Turn in your card, we’ll draw for prizes.”

It works. A simple prize can double your response rate.

Best Practices That Make a Big Difference

Use cardstock
Regular paper tears or gets ruined. Cardstock holds up better.

Keep it simple
Too many options overwhelm students.

Look through cards immediately
Scan for:

  • Students who want to get involved
  • Spiritual decisions
  • Urgent needs

If possible, connect with them before they leave the meeting. The best practice is to follow up within 24–48 hours. After that, interest fades fast. So if. you can talk with them before they leave and set up a time to connect again in the next day or so, you will get your best results.

Turning Cards Into Conversations

A comment card is just the beginning. The goal isn’t collecting information. The goal is connection. Use what they checked to guide your follow-up:

  • Grab lunch
  • Meet after school
  • Start a Bible study
  • Have a gospel conversation

Final Thought

Comment cards can feel like a small detail, but they might be one of the most important things you do at an event. They help you move from a crowd, to a conversation, to a changed life.

Next Step
Download a comment card and use it at your next meeting.
Student Leader Application and Covenant

Strong student leadership doesn’t happen by accident.

Whether you’re a student leading your peers or an adult supporting a movement, clarity around leadership can make a huge difference. These simple documents are designed to help you communicate expectations, invite the right students in, and build a healthy leadership culture.

They’re optional tools for any campus movement, not requirements, but many teams find them incredibly helpful.

Student Leadership Application

This application is a simple way for students to express interest in leadership and for you to get to know them better. It creates space for students to share their story, their faith, and why they want to lead. It also helps ensure they understand the purpose and message of your ministry before stepping into a leadership role.

Leaders often use this as a starting point for conversations, discernment, and development, not just as a form to collect.

Student Leadership (Editable Document)
Student Leadership Application (PDF)

“Great leadership starts with clarity, not assumptions.”

Model Student Covenant

This covenant helps define what it means to be a student leader in your group. It clearly communicates expectations, both in character and commitment, and gives students a chance to step in with understanding and ownership. Because it’s customizable, you can adapt it to fit your local context, adding practical expectations that make sense for your team.

Many leaders use this as part of training or onboarding, helping students not just say “yes” to leadership, but understand what they’re saying yes to.

Model Student Covenant (Editable Document)

Next Step
Review these documents and choose one to use with your leadership team this semester:

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