The Big Picture of Cru
Discussion/Reflection Questions
  1. What in this video stands out to you? 
  2. What did you learn from this video? 
  3. What action can you take this week as a result of watching this video?

You might be a student, teacher, youth pastor, college student, or a concerned adult with a vision to reach your local school. But you might be thinking, “Where do I start?”

This article is about the big picture of how God grows a spiritual movement on a local high school or middle school campus. From the big picture, you can see the smaller steps and better understand where you can start on your campus.

Cru is Here to Help!

Our role is to pray for you, hear your vision, and coach you. Here are some ways we can help and some strategies we provide to help you make an impact on your campus.

Call the Coaching Center

Give us a call and we will assign you to a ministry coach. We want to assist you as you seek to reach your school for Christ. Having a ministry coach will help you win students to Christ, build them up in their faith, and then send them back to their campus equipped with the knowledge and training to reach others for Christ.

Learn More about the Coaching Center

Build a Team

Do not go alone. One of the primary things you need is to establish a team around you. Jesus sent His disciples out two by two. Remember, do not go alone.

Have a volunteer information meeting

Observe the Campus

After you establish your team, go to the campus and observe. Look for natural groups that are on the campus. Do you see football players, the drama club, a specific group of guys or girls?

Learn to See your Campus
Get to Know Your Campus

Meet with Students

Now that you have observed the campus, start interacting with students. You can do this casually on the campus or see if they are willing to meet with you so you can begin having spiritual conversations and ultimately explain the gospel to them.

You want to spend quality time with students. Hang out with them and get to know them. After a while, it will feel natural to explain the gospel.

It’s great to reach students one-on-one, but your coach will help you reach students in their natural group settings too.

Best Practices for Relating to Minors

Having a ministry coach will help you win students to Christ, build them up in their faith, and then send them back to their campus equipped with the knowledge and training to reach others for Christ.

Try Some Team Talks

To reach some natural groups of students, you need to approach teachers and coaches. They can help you find opportunities for you to present motivational talks to different student groups on campus.

After you get the okay to give a motivational talk, invite students who are interested in learning more about their spiritual journey to come back again.

At the next gathering, maybe the next day over pizza, you can share with students how they can have a personal relationship with Jesus. Then encourage them to come together as a small group.

Sample Team Talks

Lead a Small Group

As interest is generated among students, you will want to gather them together in small groups to study the Bible.

How to Lead a Small Group

Start Cru Meetings

After you have several small groups going or about 25 students involved in your ministry, you can launch a larger Cru meeting. At this meeting, students will have some fun together, hear from each other about what God is doing in their lives, and listen to a short message from God’s Word.

Refreshments always make for a great meeting!

Attend Cru Conferences

The High School Ministry of Cru hosts two conferences a year- one in January or February and another in June.

At these conferences, students hear from speakers and other youth who share their faith on campus. Students learn how to share their faith. As students mature, you can use conferences to encourage them to see how God can use them to reach their friends in their natural groups at school.

Learn more about our Conferences

Go Global

Lastly, you will send students to reach the world. Cru offers short term international missions for students to go and share the love of Jesus all around the globe.

Learn More about International Missions

Hopefully, this big picture has given you a bigger vision of how God could use you.

Has God laid it on your heart to reach out to your local school?

For what are you waiting? Go and reach the lost on your local campus for Christ!

Next Step

Is this your desire for your campus? Click on the Coaching Center link and get started. We have a coach ready to help!

Coaching Center
Next Step
Who are some students you work with that might make good leaders? Make a list of 5 students and begin praying that God would show you opportunities to help them step into leadership.

RECENT POSTS

The Reach Your School Playbook

You want to make a difference at your school. You care about your friends. You see the need. You’ve probably even thought, “Someone should do something.”

What if that someone is you?

The Reach Your School Playbook was created to help students take that step, and to give adults a simple way to support them along the way.

Made for Students, Helpful for Adults

This Playbook is designed first for students. It helps you take ownership, lead your friends, and build something that actually reaches your school.

At the same time, if you’re an adult, youth leader, parent, or volunteer, this gives you a clear way to come alongside students without taking over.

  • Students lead
  • Adults support
  • Everyone moves forward together

Why Most People Don’t Start

A lot of students never take the first step. Not because they don’t care, but because they feel stuck.

  • “Where do I even begin?”
  • “What if no one shows up?”
  • “How do I get others involved?”

Uncertainty can keep people from moving. This Playbook breaks that barrier. It gives you a clear path so you can stop overthinking and start doing.

What This Helps You Do

This isn’t just ideas sitting on a page. It’s a practical guide you can actually use right now.

With the Playbook, you can:

  • Start something meaningful, even if you’re on your own
  • Gather a few friends and build momentum
  • Share your faith in natural, real ways
  • Lead with confidence, even if you’ve never led before
  • Build something that lasts beyond you

You don’t have to have it all figured out. You just need a place to start.

“Start where you are, use what you have, take the first step.”

A Simple Path to Follow

The Playbook walks you through five clear steps. Each one is simple, practical, and designed to help you take action.

  • DREAM: Start with a vision for your school and what God could do there
  • PRAY: Learn how to pray for your campus in real, meaningful ways
  • GO: Take action, gather a team, and begin reaching people
  • GROW: Build a group that develops leaders and multiplies
  • SEND: Help others step out and reach their friends too

You don’t have to guess what to do next. It’s right there in front of you.

Built to Be Used, Not Just Read

This isn’t a long manual you’ll never finish. It’s short. It’s simple. It’s designed to move you forward.

  • Easy to read
  • Clear next steps
  • Real examples
  • Space to think and act

You can go through it on your own, or walk through it with a couple of friends. Adults can use it to guide conversations and help students take ownership.

You Don’t Have to Do This Alone

Starting something can feel intimidating. But you’re not on your own. The Playbook connects you to tools, coaching, and a bigger movement of people who are doing the same thing. Take one step, and you’ll find support along the way.

Start Today

You don’t need a perfect plan. You just need a first step.

Next Step
Download the Playbook with the button above and walk through the first section this week with a friend!
Comment Cards 101: Capture Interest, Build Relationships

Why Comment Cards Matter

The most important thing you do in ministry isn’t running events, it’s building relationships. Big gatherings are great, but they aren’t personal. Comment cards help you bridge that gap. They give students a simple way to raise their hand and say:

  • “I’m interested”
  • “I want to get involved”
  • “I want to talk”
  • “I made a decision”

A comment card is more than a form. It’s a filter. The event gathers the crowd, but the comment cards reveal the ones who are ready. Instead of guessing who’s interested, students tell you. And that’s what allows you to follow up personally and meaningfully.

Download Comment Cards

Physical vs. Digital Comment Cards

You can collect information digitally, but physical cards still win.

Physical Cards

  • Higher response rate
  • Easier to complete in the moment
  • No distractions
  • Feels more intentional

Digital Options

  • Students are less likely to fill them out
  • Distractions
  • Technical glitches

Digital can work, but many ministries find they get about half the responses compared to physical cards. Even in a digital world, physical cards often get better results. If you want the most responses, go physical first.

“The card isn’t the win, the conversation is.”

How to Use Comment Cards

1. Pass Them Out at the Right Moment
Usually at the end of a meeting or outreach, when interest is highest.

2. Give Everyone a Pen or Pencil
Don’t assume students have one. They won’t.

3. Walk Through the Card Together
This is huge. Once everyone has a card, read each section out loud and guide them:

  • “Write your name here”
  • “Check this if you want to get involved”
  • “Check this if you prayed to receive Christ”

If you don’t do this, students rush through and check random boxes.

4. Give Them Time to Complete It
Pause. Let them actually fill it out.

5. Collect Them Immediately
Don’t leave it optional or vague.

Use Incentives to Increase Response

Want more cards turned in? Use prizes.

  • Gift cards
  • Snacks
  • Fast food coupons
  • Free merch

Tell them:
“Turn in your card, we’ll draw for prizes.”

It works. A simple prize can double your response rate.

Best Practices That Make a Big Difference

Use cardstock
Regular paper tears or gets ruined. Cardstock holds up better.

Keep it simple
Too many options overwhelm students.

Look through cards immediately
Scan for:

  • Students who want to get involved
  • Spiritual decisions
  • Urgent needs

If possible, connect with them before they leave the meeting. The best practice is to follow up within 24–48 hours. After that, interest fades fast. So if. you can talk with them before they leave and set up a time to connect again in the next day or so, you will get your best results.

Turning Cards Into Conversations

A comment card is just the beginning. The goal isn’t collecting information. The goal is connection. Use what they checked to guide your follow-up:

  • Grab lunch
  • Meet after school
  • Start a Bible study
  • Have a gospel conversation

Final Thought

Comment cards can feel like a small detail, but they might be one of the most important things you do at an event. They help you move from a crowd, to a conversation, to a changed life.

Next Step
Download a comment card and use it at your next meeting.
Student Leader Application and Covenant

Strong student leadership doesn’t happen by accident.

Whether you’re a student leading your peers or an adult supporting a movement, clarity around leadership can make a huge difference. These simple documents are designed to help you communicate expectations, invite the right students in, and build a healthy leadership culture.

They’re optional tools for any campus movement, not requirements, but many teams find them incredibly helpful.

Student Leadership Application

This application is a simple way for students to express interest in leadership and for you to get to know them better. It creates space for students to share their story, their faith, and why they want to lead. It also helps ensure they understand the purpose and message of your ministry before stepping into a leadership role.

Leaders often use this as a starting point for conversations, discernment, and development, not just as a form to collect.

Student Leadership (Editable Document)
Student Leadership Application (PDF)

“Great leadership starts with clarity, not assumptions.”

Model Student Covenant

This covenant helps define what it means to be a student leader in your group. It clearly communicates expectations, both in character and commitment, and gives students a chance to step in with understanding and ownership. Because it’s customizable, you can adapt it to fit your local context, adding practical expectations that make sense for your team.

Many leaders use this as part of training or onboarding, helping students not just say “yes” to leadership, but understand what they’re saying yes to.

Model Student Covenant (Editable Document)

Next Step
Review these documents and choose one to use with your leadership team this semester:

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